During 2023, OpenHealth upgraded the platform available to its customers to improve their day-to-day experience.
After several years of constant innovation, we have condensed the content offered into a smaller number of modules.s to improvenavigationand thereadability.
And this,while retaining all its analysis/visualisation capabilitiesoffered by the Platform.
The modules, available in French and Englishand constituting Platform 2.0,are as follows:
Module | Value proposition |
Select your "100% Market" product universe and/or the selection to be analysed | |
Set up your dashboards and graphs over a given analysis period | |
Set up your dashboards and graphs to analyse changes over time | |
Set up your dashboardsmulti-periodwith a wide range of customisation options | |
24-hour access totransparency on the content of your applications :
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Many other modules are available formore "advanced" analysesallowing you refine your marketing and sales strategies:
Module | Value proposition |
Determine thekey factors in evolution your markets and those of your competitors | |
Study thea dynamic market (new products, discontinuation, etc.) | |
Refine yourreferencing strategyof your ranges and analyse those of your competitors (rationalisation of shelf space, etc.) | |
analyse the launch strategies of products from the players in your Markets | |
Monitorezthe efficiency of your targeting by comparing the DN of 2 selections | |
Analyse the concentration of a Marketto better adapt your targeting strategies | |
Analyse thee pricing on your markets | |
Margin analysis - Benchmarkezthe attractiveness of your products for pharmacies | |
Analyse /compare your sell-in and sell-out dynamics to adjust your sales strategy | |
Make theforecasting your sales and those of your Market | |
Measure theROI on your point-of-sale initiatives by tracking your pharmacies' sell-out by name | |
Followchanges in pharmacy traffic to better understand the potential impact on your markets | |
Sales managers, Commercial managers,monitor the R/O of field objectives fixed (sell-in, sell-out, visits...) |
If you have any questions or would like a quote, please contact our Customer Success Centre :csc@openhealth.fr