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National Advanced Indicators

Break down the evolution of a market into leading indicators

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Written by Anthony Cabos
Updated over 3 years ago

Module name

Trigramme: NAI

v2009141623

Screenshot

Value

The National Advanced Indicators module allows you to understand the levers of growth or decline of a market:

  • Break down the volume effect into a VMM effect (organic growth) and a Digital distribution effect

  • View VMM, DNV and DVV at retail, by segment, laboratory, brand or product

This module is for you if:

  • You want to go further than just monitoring sales volumes and value

  • You want to better prioritize your marketing and sales investments

  • If you have a large volume of products to process

Data sources

  • Data from pharmacies

Geographic territories

  • Metropolitan France data

  • Corsica

Market

  • There are no limitations on the size of the market, the indicators are calculated upstream

  • Applicable to human medicinal products, veterinary medicinal products and non-medicinal products

Status

Subscription

  • Sales & Marketing Advanced

Objects found in the sheet

  • Functional cartridge

  • Time buttons

  • Time selector

  • Indicator buttons

  • Level selector

  • Product selector

  • Table Advanced Indicators Details

Indicators

Versions

Current version:

  • Addition of the "Data Input" Warning within the traceability cartridge


Older versions:

  • Internal Technical Improvement

  • Standardization of the placement of "Reload Time" on the SMA standard

  • First version of this module

Limitations

  • The indicators are precalculated, so this module does not allow positioning on a specific market

  • The pre-calculation of indicators does not allow totals

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