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Stockist Digital Distribution
Stockist Digital Distribution

Stockist Distribution (ND Stock)

Maxime LE MOIGNIC avatar
Written by Maxime LE MOIGNIC
Updated over a week ago


For a given product, stockist digital distribution compares the number of stockist pharmacies to the total number of pharmacies.


Stockist digital distribution = number of stockist pharmacies / total number of pharmacies


For product A, a digital stockist distribution of 50% means that one in two pharmacies stores product A at the end of the month.


The stockist digital distribution is calculated in the same way as the selling digital distribution but by taking into account the criterion of stock rather than that of sale.

On a product selection, a pharmacy is considered stockist if it stores at least 1 product from the selection.


The stockist digital distribution can be written DNS. It is translated into English by Numeric distribution Stock or ND Stock.


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The vision of this indicator can only be done monthly. It is therefore normal not to see it appear in YTD or MAT.

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