Definition
For a given market, the effect is the impact of the price change between years N and N-1 on overall growth.
Calculation
Price effect = Volume in year N * (Price N - Price N-1)
Terminology
The Price Effect indicator can be translated into English as Pricing.
Geographical areas
Mainland France excluding Corsica
Corsica
Monaco
DROM-COM
You can study the indicator in 3 ways:
Aggregate on all the territories you follow,
Individually for each territory,
Aggregated in your geographical area.
Limitations
Availability of data for Corsica-Monaco-DROM-COM :
From the 15th of each month following the last month due
PHARMA ONLY
Interpretation of the indicator for Monaco studied individually (not aggregated with other territories) :
Given the disparity between pharmacies in this area, care must be taken when interpreting the indicator when studying this area alone.
Subscription
Sales & Marketing Advanced subscription