Name of the data source :Newbie

Value proposition :Track the behaviour of your brands on Amazon.co.uk, the sell-out of your products ("Retail" programme)

General description :Amazon.co.uk sales by product and month

Type of data :Sell-out sales of products shipped from Amazon.co.uk

Data sources :e-commerce

Geographical area(s) : mainly France (orders from Amazon.co.uk)

Coverage in terms of points of sale: N/A

Market :

Scope: your products
Product codes:ASIN, Amazon specific code. Amazon does not provide a match to the GTIN
Available qualifying fields: N/A (except for product name)

Time period(s) :

Indicator(s) :specify the definition of the indicators

Name of the field	Description
asin	Amazon product code
marketplace	en: means that it concerns the Amazon.co.uk website
program	Amazon Retail in the case of HRA (another Bizon programme: "Marketplace")
title	Product name
month	1st day of the month of sale
cogs	Value sales on Amazon.co.uk
previousPeriodCogsEvolution	Change in value of sales compared to the previous month
previousYearCogsEvolution	Evolution compared to the month of the year N-1
units	Volume sales on Amazon.co.uk
previousPeriodUnitsEvolution	Evolution of sales volume compared to the previous month
previousYearUnitsEvolution	Evolution of sales volume compared to the month of the year N-1
customerReturns	Number of customer returns during the month. Number of products or number of orders concerned?
freeReplacements	Number of product returns supported by Amazon (free)
averageSalesPrice	Average price on sales of the month (formula to be checked by Bizon: AASP or WASP?, excluding product returns?