For a given product, the recalculated SMKT selling numerical distribution compares the number of selling GSA parapharmacies to the number of total GSA parapharmacies.

A recalculated SMKT indicator gives you a similar calculation to that applied in pharmacies, taking into account product de-duplication for aggregates.


Selling digital distribution SMKT recalculated = number of selling GSA parapharmacies / number of total GSA parapharmacies

aggregation over multiple products

In contrast to the SMKT Digital Vendor Distribution, the so-called 'recalculated' version does not do the MAX but recalculates the indicator over the selection of products.


For product A, a recalculated numerical selling distribution of 50% means that every second GSA parapharmacy sold product A.


Recalculated SMKT Digital Sales Distribution can be written as "Recalculated SMKT DNV".

It is translated into English as "Numeric Distribution SMKT (recalculated)" or "ND SMKT (recalculated)".


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