Definition

The global selling digital distribution is an indicator close to the selling digital distribution but calculated differently over time periods greater than one month.

Calculation

Week:

  • Global DNV = DNV

Month:

  • Global DNV = DNV

Quarter:

  • DNV = average (DNV month 1; DNV month 2; DNV month 3)
  • Global DNV = Number of pharmacies selling / Total number of pharmacies

Year:

  • DNV = average (DNV month 1;…; DNV month 12)
  • Global DNV = Number of distinct selling pharmacies over the period studied / Total number of distinct pharmacies over the period studied

The interpretation of a distribution less than 5% should be taken with caution.

Terminology

Global Selling Digital Distribution can be written as "DNV Global"

It is translated into English as "Global Numeric Distribution" or "Global ND".

Geographic sectorization / Customer type

In this case, the referent for your total number of selling pharmacies is that of the geographic sectorization modality or of the Customer Type studied.

For example, your product is sold in 600 pharmacies in a geographic area in which 1,000 pharmacies have sold an officinal product over the same period.

Your DNV will then be 60% (600 pharmacies selling your product out of 1,000 pharmacies selling all products together).

Geographic territories

Metropolitan France except Corsica

Corsica

Monaco

DROM-COM

You can study the indicator in 3 ways:

  • Aggregated on all the territories you follow,
  • Individually for each territory,
  • Aggregated in your geographic sectorization.

Limitations

Provision of Corsica-Monaco-DROM-COM data:

  • From the 15th of each month following the last month due
  • PHARMA ONLY

Interpretation of the indicator for Monaco studied individually (not aggregated with other territories):

  • Given the disparity of pharmacies in this territory, precautions should be taken on the interpretation of the indicator when you study this territory alone

Subscription

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