Benchmark the attractiveness of your products for pharmacies:
Understand substitutions in pharmacies and the pharmacist's incentive to substitute.
View the sell-out unit margin rate by product. Compare these margin rates product by product
Calculate the pharmacist's weighted margin rate on a brand or product range, i.e. the margin rate taking into account the average volumes observed in pharmacies
Visualize the evolution of commercial conditions in pharmacies, for you and your competitors
View pharmacist margin rates by type of pharmacies: small, medium, large
This module is for you if:
You want to control the actual discounts granted by your sales teams to pharmacists
You wish to have more information to price your products
Data from pharmacies (non-extrapolated data)
Metropolitan France data (excluding Corsica)
No limitation on the size of the markets
Applicable to veterinary medicinal products and non-medicinal products
Sales & Marketing Advanced
Sell-out margin (Weighted)
Stack-bar by modality *
Cloud by modality *
"Measure selection list" of the indicators of the pivot table
table of your key indicators *
* by modality: Based on your selection within the selector (hierarchical) .
Addition of the "Data Input" Warning
Module accepted on version v2004271727 of the standard, no change compared to version v2004081009 of this module
Added value labels to the "Stack Bar".
Variability of the subscription within the cartridge.
Integration of the sheet into the standard