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Advanced Indicators Evolution SMKT

Monitor the performance of your laboratory through an analysis of the temporal evolution of your advanced statistical indicators.

Maxime LE MOIGNIC avatar
Written by Maxime LE MOIGNIC
Updated over 3 years ago

Module name

Trigram: AIES

Tutorial

Screenshot

Value

Understand the dynamics of your market and segments and monitor the performance of your laboratory and your competitors through an analysis of the evolution over time of your leading statistical indicators.

Data sources

Geographic territories

  • Metropolitan France data

Market

  • No limitation on the size of the markets

  • Applicable to human medicinal products, veterinary medicinal products and non-medicinal products

Status

Subscription

Sales & Marketing Advanced

Objects found in the sheet

  • Functional cartridge

  • Time buttons

  • Temporal selector

  • Indicator buttons

  • Company selector

  • Hierarchical selector

  • 'Numeric & Weighted Distribution' object

  • Object 'Average Monthly Sales'

  • 'Weighted Average Sales Price' object

Indicators & measures

  • Sales Volume

  • Sales Value

  • Selling Digital Distribution

  • Selling Value Distribution

  • Monthly Average Sales

  • Weighted Average Price

Options

NA

Versions

Current version:

  • Change from "Bootstrap" to "Qlik" display type of analysis period type selection buttons.

Previous versions

  • Addition of the "Data Input" Warning within the traceability cartridge

  • Changed the size of the Grid and the placement of objects closer to the original in order to add the DOE (Internal Technical Improvement) cartridge

  • Setting up alternative measures in the bar-graph at the top left:

Global Numeric Distribution

Rebased Numeric Distribution

Rebased Global Numeric Distribution

  • Addition of the three indicators previously mentioned in the table of details.

  • The mention "SMKT ONLY" has been raised just below the market to group the traceability dates together.

  • Variability of the subscription within the cartridge.

  • Complete review of the sheet to have available the recalculated SMKT indicators in full granularity as well as by maximum product value.

  • Internal Technical Improvement

  • Added link to Success site (top right)

Limitations

  • The distribution indicators on granularities greater than the products are the arithmetic mean of the distribution indicators of the products that constitute them

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