A "CUSTOMER TYPE" is a division (= a non-geographic "sectorization") of pharmacies into different groups.
It is a personalized option available as part of a subscription " SALES & MARKETING " on The HUB platform.
This Customer Type can be of 2 types:
Personalized (be your own) - examples:
- A / B / C / D / NON CLIENT
- GOLD / SILVER / BRONZE / NON CLIENTStandard (according to OpenHealth definition)
OpenHealth standard definitions
CUSTOMER TYPE "CA":
(Global annual turnover of the pharmacy - Public price including VAT); 9 strata:
001 - OVER 5M EUROS
002 - BETWEEN 4 AND 5M EUROS
003 - BETWEEN 3 AND 4M EUROS
004 - BETWEEN 2.5 AND 3M EUROS
005 - BETWEEN 2 AND 2.5M EUROS
006 - BETWEEN 1.5 AND 2M EUROS
007 - BETWEEN 1 and 1.5M EUROS
008 - BETWEEN 0.5 and 1M EUROS
009 - LESS THAN 0.5M EUROS
CUSTOMER TYPE "ZI":
(Implantation zone) - 4 strata:
001 - TOWN CENTER
002 - PERIPHERY
003 - CENTER SHOPPING
004 - RURAL ENVIRONMENT
Scoring / Value Proposition
We also offer operations TARGETING order to define a CUSTOMER TYPE adapted to your strategy of conquering and / or developing your customer base.
Do not hesitate to contact our Customer Success Center on this subject: csc @ openhealth. en
Prerequisites
If this is your own definition, please send us these 2 prerequisites:
1) Please also complete the table below to make sure you understand the definition of your CUSTOMER TYPE:
File download link" RTG-OHC 200914-Definition CUSTOMER TYPE_MP.xls>
2) Pharmacies file in the format specified below ( Link ) enriched with the desired qualification for the CUSTOMER TYPE.
Limitations
The Customer Type is only available in PHARMACIES
It is not possible to "cross" 2 or more different CUSTOMER TYPE in the same HUB application
The use of the "On and Off Prescription" selector crossed with a Territory Management subscription or a Customer Type is irrelevant
New
For subscriptions taken out from 15/09/2020, the Customer Type option is compatible with the modules Stock Analysis and Stock Evolution .